Running multiple Adwords accounts can be tricky if you are running a few seaprate accounts for just a few customers, or just want to log into a few of the accounts you run and check on progress without the benefit of PPC management software. Google has this habit of remembering the last account you logged in to and not letting you near the login screen, so that you can get into other accounts. A quick tip to get around this is to use different web browsers for different customer Adwords accounts. Google appears not only to remember your IP address but also the browser used even when you clear the cache, so if you log into one using Mozilla Firefox, use a different browser such as Opera or Safari for other Adwords accounts. The same is true also of Adsense accounts, and if you are running both an Adwords and Adsense campaign.
However, if you manage 100s of pay per click (PPC) campaigns then you are going to need some pretty beefy PPC management software and the hardware and database to back it up. Such bespoke software is going to need to handle bids for each keyword and communicate with each PPC vendor such as Google, Yahoo and MSN through an API and this can mean having 1000s of simultaenous connections going. This involvess sending/ recieving, analysing and reporting on a hefty quantity of information, and means that you will require both rugged and powerful bespoke pay-per-click software in order to run your campaigns in an efficient and timely manner. For this you can expect to pay anywhere from £30,000 upwards depending upon your requirements as well as investing in enterprise level DB software such as Oracle and a decent server to put it on. If you are managing 100s of PPC campaigns for your clients though, the investment is well worth it, and not such a big overhead when set against your management fees per month.
Our specialist software developers can provide reliable bespoke pay-per-click management systems that can effectively help you to streamline your PPC campaign management processes across your campaigns and PPC vendors, with excellent turn around times and for very competitive prices. If you need a PPC software solution and have your intial requirements ready, let me know and our developers can start to work on a project outline for you.
However, if you manage 100s of pay per click (PPC) campaigns then you are going to need some pretty beefy PPC management software and the hardware and database to back it up. Such bespoke software is going to need to handle bids for each keyword and communicate with each PPC vendor such as Google, Yahoo and MSN through an API and this can mean having 1000s of simultaenous connections going. This involvess sending/ recieving, analysing and reporting on a hefty quantity of information, and means that you will require both rugged and powerful bespoke pay-per-click software in order to run your campaigns in an efficient and timely manner. For this you can expect to pay anywhere from £30,000 upwards depending upon your requirements as well as investing in enterprise level DB software such as Oracle and a decent server to put it on. If you are managing 100s of PPC campaigns for your clients though, the investment is well worth it, and not such a big overhead when set against your management fees per month.
Our specialist software developers can provide reliable bespoke pay-per-click management systems that can effectively help you to streamline your PPC campaign management processes across your campaigns and PPC vendors, with excellent turn around times and for very competitive prices. If you need a PPC software solution and have your intial requirements ready, let me know and our developers can start to work on a project outline for you.
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